if Larry David can care, you can too

One of the many efforts of avid environmentalist Laurie David is the website StopGlobalWarming.org, which touts itself as a "virtual march" against the causes responsible for global warming. It's a pretty useful website, with lots of suggestions and information on how you personally can join in on the efforts. My favorite part is the site's "Carbon Calculator" which unlike other calculators out there, starts at 0 and shows you your savings both in dollars and in pounds of CO2. This means that as you do more and more things that positively impact the environment, your score (and $avings) increase. The other calculators out there I've seen calculate how bad your CO2 consumption is, and then prompt you to donate the equivalent in renewable energy to offset your Co2 use, and I can't help but think that asking people to try to reduce their impact by putting it in terms of dollars saved rather than dollars you should have to spend somehow seems more encouraging.

The neat part is that by taking a quick moment to "join the global march" (aka register with the site) allows you to log into the calculator as many times as you like, updating it each time you do something positive for the planet. The site is chock full of small things you can do at home, when traveling, and even when shopping, and my favorite category "Everyday cheap and easy" (activities range in terms of effort and practicality, with everything from committing to use reusable bags to buying a hybrid car).

Of course, if you aren't encouraged to "join the virtual march" there are plenty of profiles of "featured marchers" (read: celebrities, politicians, and anyone else with a selling name), each with a personal statement of why they have joined the march. I found a few words of wisdom in a particular profile, which I'm hoping will resonate with the extraordinarily lazy (or at least with curb your enthusiasm fans).

So if Larry David can find ways to help the environment that he can deem "a perfect opportunity for the lazy man to do something good without having to expend any effort," there's got to be something that you can be doing too. For starters, I'll encourage you to join Larry (and Laurie) on this march. In fact, to make it incredibly easy, you can do it right from this blog--just look for the gray box on the sidebar.